Word: mudd
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Dates: during 1980-1989
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...demotion of Roger Mudd as anchorman on NBC News [Aug. 8] reinforces my opinion that David Brinkley, Chet Huntley, Walter Cronkite, John Chancellor and Edwin Newman would never be hired if they were starting out today. They are not pretty enough...
Among the TV news anchors at NBC, Roger Mudd was the most believable. His voice was pleasant and his enunciation perfect. Without Mudd, NBC will slip...
Your NBC sources are wrong about who was responsible for the change in format of the TV news anchor at the network. I never lobbied for a change in my arrangement with Roger Mudd on Nightly News. The change was initiated by NBC News management...
...News, where President Roone Arledge has ardently wooed big names, staffers raised objections to Mudd as a potential anchor: he is a two-time castoff; hiring him would bypass ABC veterans; as a coworker, he is distant and demanding. Said ABC News Vice President Richard Wald: "We would rather have someone from inside." Among ABC correspondents, Jennings is the obvious choice. He was ABC'S anchor for three years, beginning in 1965, when he was only 27, and has been persuasive if cerebral as a London-based coanchor; since he shifted to Washington July 4 as a substitute...
...Marshall McLuhan's "global village," with newscasters focusing on diverse stories as they viewed the world from different places. Arledge's decentralized vision was taken up, in part, by CBS News under Sauter, who downplayed Washington and Government in favor of more geographically varied news. In Mudd's view, his ouster by NBC also reflects "an anti-Washington bias." But NBC News President Frank insists he moved Mudd mainly because the show "looked like two decks of cards being riffled together." Sums up Frank: "The two-anchor program was not coherent...