Word: mullainathan
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...Mullainathan, who was born in India and lived there until he was seven years old, has focused much of his research on using behavioral economics to improve the quality of life in developing countries and poor communities in the United States...
...work, Mullainathan has collaborated frequently with NGO’s and small, local companies, rather than under the auspices of governments...
...Sendhil [Mullainathan] has a brilliant ability to identify genius tests of important social phenomenon,” says Laibson, who described Mullainathan’s most current research in the psychological effect of marketing as “remarkable...
...Mullainathan says he finds the prospect that small changes in public policy can have a large impact on human behavior particularly inspirational...
...fact, Mullainathan says the opportunity to work with Harvard’s psychology department was one of the reasons he left MIT. “The psychology department made the decision much easier,” he says...