Word: multimillions
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Dates: during 1950-1959
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...admen promised-roomier, lower and more powerfully propelled than ever before. To some of the spectators who crowded the dunes and gabbled knowingly of racing cams and fuel injection and four-barrel carburetors, the competition was a sporting event. To auto-industry pitchmen, it was the beginning of a multimillion-dollar campaign designed to keep a performance-happy public popeyed and buying...
...five other fine N.I.B.L. teams* and bargaining against the moneymen of pro basketball as well. Kolowich hired former Notre Dame Footballer Jerry Groom to beat the drum and brought aggressive Johnny Dee from the University of Alabama to coach. Backed by the generous assets of DC Trucking's multimillion-dollar business, Groom and Dee peddled some convincing arguments in the fleshpots of college basketball...
Slander (MGM) takes a candid peep into the keyhole press, which in recent years has made a multimillion-dollar business out of character assassination. On the face of it, the picture is just Hollywood's way of swatting one of its more irritating fleas: most of the people who have been smeared by the scandal magazines are movie stars. But in a deeper sense the moviemakers have served the public too. For in the pursuit of the principal villain they also take a swipe or two at his accomplices-at the readership which settles in cloudlike millions...
While a band played and an American Legion color guard clicked to attention, a flag was sent proudly aloft last week in a newly paved Florida plaza named for Betsy Ross, U.S. seamstress and upholsterer.* The ceremony marked the official opening of "Salhaven," a multimillion-dollar retirement community for Betsy Ross's latter-day followers, the Upholsterers International Union...
...Paris' National Museum of Modern Art last week the competition for the newest and biggest prize in art reached the finals. Nineteen national and international juries had selected 95 works from 19 countries to vie for the $10,000 grand prize, established this year by Manhattan's multimillion-dollar Solomon R. Guggenheim Foundation, whose new $3,000,000, Frank Lloyd Wright-designed museum is now going up on Manhattan's upper Fifth Avenue...