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...ruling stunned officials at the university, who had been loudly supportive of affirmative action and were in the midst of a multimillion-dollar campaign to boost minority enrollment. University president Robert M. Berdahl warned that the decision could lead to "the virtual resegregation of higher education," and the entire 15-school system of the University of Texas temporarily suspended admissions. Texas A&M, the other large state system, later announced that it would follow suit...

Author: /time Magazine | Title: UNDOING DIVERSITY | 4/1/1996 | See Source »

...network has indulged more aggressively in this kind of stunt than Fox. As part of a complex $1 million package deal last fall that included a viewer contest, Fox had a character on its Party of Five ask, "Got milk?"--the tag line for the multimillion-dollar America's Dairy Farmers' ad campaign. In a similar marketing scheme, Dr. Dre spouted AT&T's "Know the code" on New York Undercover. The upcoming Mother's Day episode of Living Single will top that for MCI when a character calls mom by dialing 1-800-COLLECT. "Whatever...

Author: /time Magazine | Title: TELEVISION: YOUR SHOW OF SHILLS | 4/1/1996 | See Source »

This August the Marlboro Unlimited--a multimillion-dollar, 20-car, specially built train sporting high glass-domed passenger cars, a cinema, a dance club, hot tubs, staterooms with private baths and, everywhere, the Marlboro logo--embarks from Denver for the first of 20 five-day treks through the West. One hundred winners of a sweepstakes drawing, who must testify they are smokers over 21, will be flown to the train with their guests and receive $1,000 mad money. They will take side trips on horseback, white-water raft and hot-air balloon. They will see private shows by country...

Author: /time Magazine | Title: CHUFF CHUFF, PUFF PUFF | 1/8/1996 | See Source »

...which has been investigating the finances of Speaker Newt Gingrich, proposed altering the chamber's rules to bring book royalties under the $20,040-a-year limit on members' outside income. The G.O.P. leadership wants the change vetted in hearings, which will give Gingrich more time to collect possible multimillion-dollar revenues from his 1995 book To Renew America...

Author: /time Magazine | Title: THE WEEK: DECEMBER 10-16 | 12/25/1995 | See Source »

...families such as the Enoses who hit bottom next year or seven years from now, Gramercy Place may not be there. It is a program of Jewish Family Service of Los Angeles, which, like many large private charities, makes up a major portion of its multimillion-dollar budget from government grants for everything from special education to alcohol treatment to emergency housing. Much of this money could disappear because of proposed federal budget cuts. Sharon Demeter, who runs the shelter, tries to imagine what she would cut first if the money were to dry up. First the education...

Author: /time Magazine | Title: CAN CHARITY FILL THE GAP? | 12/4/1995 | See Source »

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