Word: multiscreens
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...multiscreen outlets have motivated big studios like Fox and Columbia to transplant their U.S. strategy of carpet bombing with prints and an ad blitzkrieg for new releases. Fox, say experts, released 700 film-reel prints to cinemas for exhibition of Avatar with a marketing and distribution budget of $1 million; 2012 was backed by 715 prints and an ad outlay of around $500,000. Three years ago, a big release meant releasing somewhere between 100 to 200 prints at a fraction of the cost. With films having smaller shelf lives now, companies are trying to capture cash flows...
...Some are intended to be viewed one at a time, like the mournful vignettes from the lives of his fictional alter egos: Soho Eckstein, a rapacious South African businessman, and Felix Teitlebaum, a melancholy soul who pines for Eckstein's sensuous wife. Others are produced as parts of multiscreen installations in which eight or more unfurl simultaneously on all four gallery walls. So in 7 Fragments for Georges Méliès, his semicomical riff on the artist in his studio, we see Kentridge climbing a ladder on one screen (and tumbling down), pacing on another and ripping apart a life...
...begun to pursue its own career up the social hierarchy--that the Metropolitan Opera in New York City will mount next year. The San Francisco show, which was organized by Mark Rosenthal, a curator at the Norton Museum of Art in West Palm Beach, Fla., climaxes with a multiscreen gallery of films connected to that production. The nose climbs a ladder in silhouette (and tumbles down); a Cossack dances. On another screen are abject snippets from the 1937 trial transcript of Nikolai Bukharin, one of the multitude of old Bolshevik leaders devoured by Stalin. It's too soon to know...
...mold of the Olsen video capers Passport to Paris and When in Rome, has the tone of bland chaos: much movement, no energy. The wacky visuals suggest that the film's editor was asked to spank this baby back to life; thus there are segments in split screen, multiscreen and, for a brief John Woo tribute, slow motion as doves flutter around a thug. In addition to cameos by Drew Pinsky (MTV's Dr. Drew) and Bob Saget (the girls' dad on Full House), we get to observe the mortification of some fine comic actors: Eugene Levy as a truant...
...prize judges, it did not. Hamilton didn't win a Golden Lion, the Biennale's version of an Oscar. Another young American, in another part of the exposition, did. Doug Aitken's Electric Earth, a slick, multiscreen video, earned him one of the three awards for best international artists. The video, about living "in the absolute present," as Aitken, 31, says, features the throbbing music and quick cuts more in tune with the MTV generation. But at least one visitor appreciated the languorous charms of Hamilton's show. There, in a mound of pink powder, an admirer had scrawled...