Word: mumm
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Today, Harvard’s campus boasts more security now than it did 25 years ago. Laura C. Mumm ’09, co-chair of TBTN, says that there is a “plethora” of resources for students today. “To improve safety around Harvard,” she writes in an e-mail, “I think the best thing would be to make sure students actually feel comfortable in using the resources available to them...
...everywhere Pernod will push newly acquired Mumm and Perrier-Jout, as well as Stoli, at women. Particularly in the U.S., "the future is women, leading to further sophistication of the consumer," says Pierre Pringuet, director general of Pernod Ricard...
SMOOTH SIPPING This week guitar god Carlos Santana will unveil Santana DVX, a sparkling blend of Pinot Noir and Chardonnay he created with Mumm Napa...
...shows, the Sydney band has created countless sounds tracks in search of a movie. Then last year, while watching the rushes of Somersault in Jindabyne, director Shortland was handed their CD by music supervisor Norman Parkhill, and the sound chimed with her vision. "Do you know that Icelandic band Mumm?" Shortland says. "We were listening to them as well, and Bj?rk, and Goldfrapp, so there's a lot of sampling of that Austrian mountain music...
...well as text. "2003 will be the year that any global brand trying to reach the 14-to-35 market won't be able to do without SMS," predicts Cyriac Roeding, chief marketing officer and a co-founder of Germany's 12snap, which designs SMS campaigns for clients like Mumm Champagne, Chapstick and Cadbury Schweppes. SMS was first launched as a commercial service in Europe in 1994. As the popularity of mobile phones spread, especially among teenagers, SMS changed from a little-used niche service to a mass market moneymaker. According to the London office of U.S. tech consultancy Gartner...