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...business rivals, whose subordinates snipe in the Italian press and target each other's star television talent. "It's getting aggressive now, some low blows," says Pietro Candela, a media consultant with Booz and Co. in Milan. "This is what real, nasty competition looks like." (See pictures of Rupert Murdoch...

Author: /time Magazine | Title: Berlusconi vs. Murdoch: Italy's Real Reality TV | 2/18/2009 | See Source »

Media moguls Rupert Murdoch and Silvio Berlusconi were once business buddies. Beginning in the mid 1990s they occasionally lunched at one of Berlusconi's villas, plotting ways they could work together to expand their empires...

Author: /time Magazine | Title: Berlusconi vs. Murdoch: Italy's Real Reality TV | 2/18/2009 | See Source »

...trouble started in 2003 after Murdoch established Sky Italia by combining two struggling television outfits. At the time, Italy's free-to-air mogul Berlusconi, who also happened to be the country's prime minister, gave Sky Italia the green light. But Berlusconi, 72, has increasingly used both his political and entrepreneurial muscle to undercut his cable competitor. Murdoch, 77, is now hitting back by going after Berlusconi's big name presenters. (See Berlusconi's worst gaffes...

Author: /time Magazine | Title: Berlusconi vs. Murdoch: Italy's Real Reality TV | 2/18/2009 | See Source »

...Currently a few newspapers, most notably the Wall Street Journal, charge for their online editions by requiring a monthly subscription. When Rupert Murdoch acquired the Journal, he ruminated publicly about dropping the fee. But Murdoch is, above all, a smart businessman. He took a look at the economics and decided it was lunacy to forgo the revenue - and that was even before the online ad market began contracting. Now his move looks really smart. Paid subscriptions for the Journal's website were up more than 7% in a very gloomy 2008. Plus, he spooked the New York Times into dropping...

Author: /time Magazine | Title: How to Save Your Newspaper | 2/5/2009 | See Source »

...people in this industry that I would just as soon have a shake-hand deal with as a legal contract." -Rupert Murdoch, News Corporation chairman, New York Times...

Author: /time Magazine | Title: Citigroup Chairman Richard Parsons | 1/21/2009 | See Source »

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