Word: music
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Dates: during 1990-1999
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...these are such hot businesses, then why are they hemorrhaging cash? Amazon--the company everyone wants to be like--could lose nearly $350 million this year. O.K., the Net is different, but don't profits and losses matter anymore? They do. Bezos insists Amazon's oldest businesses--books, music and video--will be profitable...
...hands" meeting listen raptly while Jeff Bezos explains what it means. There are two types of businesses, he tells the troops: baby businesses, which need growth and feeding, and adult businesses, which must pay their own way. This brings him to B, M and V, which stand for books, music and video, Amazon's three oldest product lines. And the P is the news, for this trinity is nearing adulthood. "By the end of the year 2000," Bezos says, "we're going to make them profitable...
...daunting task. For three years, defining Amazon was easy: it sold books. Then it sold books, music and videos. Now it sells toys, home-improvement products, consumer electronics and software as well. Then there are the equity stakes in start-ups like drugstore.com pets.com and Gear.com and struggling eBay-wannabe divisions: zShops and Auctions. Who are these guys now? What does Amazon represent? And will the company's more than 13 million customers stick around for power drills and wide-screen TVs? "No one's sure where all this is going," says Carrie Johnson, an analyst with Forrester Research...
Rewards like money make it easy for most Amazonians to embrace the company's hyperyouthful, workaholic Weltanschauung. "Everybody's always talking about books, music, videos, computers," says Moe. "And everybody works really, really hard. It's that exhaustion-exhilaration feeling you had in college in finals week. But here, it's 24/7...
Attacking from the Internet is Amazon.com the Web superstore that began selling toys this summer and plans to do to eToys what it did to CDnow in the online music business--knock it out of the top spot. Attacking from the street as well as from cyberspace are the classic "bricks-and-mortar" retailers Toys "R" Us and KB Toys, which were written off as Net players after the last holiday season but this year have developed online offshoots...