Word: mustangs
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Dates: during 1990-1999
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...inexpensive Mexican labor and exports golf bags across the border. "The U.S. sporting-goods market is four times larger than Japan's," says Masato. "I'm confident that we can carve out a niche." Such assurance is typical of Masato, a flamboyant manager who drives a red 1965 Ford Mustang convertible to work. Says an aide: "He's a fireball...
...also knew a good business deal when he saw it. "America's gone fat and sloppy, and for someone who's willing to go out there and kick ass, there's a lot of opportunity," he says. In the case of Mustang Meadows, Day and his two partners anticipated earning a $50,000 annual profit from a huge tract they assembled by buying 22,000 acres for $1.4 million and leasing 10,000 adjoining acres from the Sioux Indians. The money would come from IRAM's contract with BLM and the state of South Dakota, which pays the sanctuary...
...about Day's techniques has been lodged by environmentalists who believe that wild horses ought to be just that -- wild. "They're nothing but a big herd of domestic horses," says Donna Ewing, president of the Illinois-based Hooved Animal Humane Society and a former colleague of Hyde's. Mustang Meadows, Ewing charges, is "another ploy by BLM to eliminate the wild horse. Hyde and Day are cattlemen, and who has been the biggest enemy of horses?" According to Ewing, "The horses are harassed. There is a lack of rock to keep their hooves trimmed naturally, so they have...
...scoffs at such criticism. Mustang-management techniques like "herd- behavior modification," he claims, are essential. "Nobody in the world," he boasts, "has ever managed wild horses on this scale...
...made a believer out of John Boyles, chief of the Wild Horses and Burros division of BLM. "The situation ((at Mustang Meadows)) is about as close to natural as you can get," says Boyles. "As long as Congress says we can't destroy healthy excess animals, the sanctuary gives us the least-cost alternative to keeping the horses we can't place in private homes." BLM has awarded a contract for a second sanctuary in Oklahoma...