Word: musts
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Dates: during 1940-1949
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Said Hutchins: "I think you are teachers. I did not say you were good teachers . . . The argument that you must be good or you wouldn't have readers is ... like telling the disgusted radio listener that he can turn to three other stations and hear . . . programs just as bad ... If the purpose of a university is to have a lot of students, then the university that has the most is the best. If the purpose of a newspaper is to make a lot of money, then the newspaper that makes the most is the best. But I suggest that...
Without his expensive extras, man is a bare-skinned tropical animal. Unlike the mink, he has no fur coat of his own; unlike the robin, he cannot fly south under his own power. If he insists on living in cold countries, he must create small areas of artificial tropics and stay in them most of the winter. He calls these refuges "buildings," and he is forever trying to make them more comfortable...
...November ARCHITECTURAL FORUM, out this week, devotes its entire issue to this collaboration between science and architecture. One section deals with heat, a vastly complicated subject. Mere control of temperature and humidity is not enough: the air must have the proper amount of movement. The walls of the room must be at the right temperature. A person can have chills in a room with cold walls, even though the air around him is comfortably warm...
Planned Heat. The air conditions in a house, office or factory must suit the activities of the people who live or work there. The more physical work that is done, the more heat the body develops. A secretary or a housewife mending socks wants warmer air than is needed by a basketball player or a steelworker. Modern architects measure the requirements of each activity and devise a heat environment...
...estimated that U.S. car buyers had been "mulcted" at an annual rate of $450 million in the first seven months of the year in low trade-ins, tips and doodad accessories. There was nothing illegal about the deals. But Committee Chairman W. Kingsland Macy trumpeted that the auto industry "must police its own backyard" or face mandatory price controls. To police the backyard, Ford had already fired 23 dealers for grey marketeering. Most carmakers, while holding their own prices far under true market values, had actively campaigned against it. This week General Motors notified the Kearney agency that its franchise...