Word: n
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Dates: during 1930-1939
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...winners are David F. Aberle, cl. St. Paul, Minn.; Joseph R. Beever, of Mt. Vernon, O.; Hugh C. Bertsch, of Dayton, O.; Parke N. Bossart, of Owatonna, Minn.; L. King Cooperrider, of Columbus, O.; Jesse W. Croach, Jr., of Paducah, Ky.; William H. Daughaday, of Winnetka, Ill.; Samuel M. Fahr, of Minneapolis, Minn.; Otto W. Fick, Jr., of Oak Park, Ill.; Robert W. Harvey, of Kansas City, Mo.; Leonard C. Holvik, of Elbow Lake, Minn.; Donald F. Hornig, of Milwankee, Wis.; Ben F. McCamey, Jr., of Memphis, Tenn.; Phill C. Neal, of Oak Park, Ill.; Robert L. Peasok, of Peninsula...
American Tobacco, which makes the biggest single time purchase on N. B. C.'s books, also carries a relatively small talent budget. Though Lucky Strike's weekly Your Hit Parade is played by routine bandsmen, it offers this season a unique merchandising trick characteristic of American Tobacco's rampant, sensation-loving President George Washington Hill. The program purports to present the week's 15 most popular songs. Mr. Hill promises to give a carton of his cigarets to every listener who correctly predicts, in order of popularity, the first three songs. By last month, the "Lucky...
...year. This season the Ford Symphony Orchestra will grind out time-honored classics on Sunday nights under such conductors as Victor Kolar, Eugene Ormandy, Alexander Smallens, Fritz Reiner. Fred Waring's band and entertainers will go after the young folks in half-hour periods, one on N. B. C., one on C. b. S., at other times in the week. For such talents Henry Ford will probably pay another $750,000 a year after settling up with C. B. S. and N...
Maxwell House Showboat is noteworthy in the new season's radio alignment chiefly because, beginning next fortnight, it will be playing on N. B. C. "op-posite" the redoubtable Major Edward Bowes, still Radio's No. i attraction with his famed Amateur Night.- Under the sponsorship of Walter P. Chrysler (TlME, June 22), Major Bowes will move his show from Sunday to Thursday nights, from N. B. C. to C. B. S. There the bland master of ceremonies of the amateur hour will compete for listeners with a "Show-boat" captained by Yale's Singer Lancelot ("Lanny...
...long-legged Marlene Dietrich, in a radio version of the six-year-old cinema Morocco. Miss Dietrich, whose voice is not her most celebrated asset, fascinated listeners with a mysterious whispered drawl. The Gable personality, currently one of the most popular at U. S. cinema boxoffices, registered more favorably n the air. Since then, on a talent budget whose maximum is said to be $15,000 a week, Lux has favored the listeners of the country with an hour of high-priced acting each week from a cross-section of the cinema's most glittering stars. Since radio advertisers...