Word: nabisco
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Dates: during 1990-1999
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...promised to cut the staff by 12,000 and to spin off noncore operations if its $58 billion plan, among the largest hostile takeovers in history, is accepted. It's easy to forget that the most famous takeover battle of all time, R.J. Reynolds' 1988 bloody leveraged buyout of Nabisco, was valued at a paltry $25 billion. (The biggest merger of all time, to put things in perspective, is still in the process of creation: the announced marriage between Mobil and Exxon, which is estimated to be worth at least $80 billion...
Formed just 10 years ago in a blockbuster $25 billion deal, tobacco giant RJR Nabisco is letting go of its international tobacco holdings and -- perhaps more significant -- is splitting up its food and tobacco divisions at home. Japan Tobacco Inc. is set to buy RJR's international tobacco business for $8 billion. But it's the stateside activity that's raising more eyebrows: Analysts say that by splitting its domestic tobacco division and Nabisco food group into two separate entities, the company will ostensibly create a new stock that could remain impervious to market reactions over future tobacco suits. This...
...species in Antarctica, was the leading topic at a conference on the southernmost continent, attended by ministers from 24 countries. At least 20,000 tons of toothfish are illegally netted every year. Even more endangered is the CatDog, right. A federal judge ruled this Nabisco cracker--part of a Nickelodeon tie-in--cannot swim into stores because it looks too much like Pepperidge Farm's famous Goldfish. A Nabisco spokesman called the ruling "fishy." Deep, very deep...
Nutritionists say energy bars can be part of a healthy diet. But they worry about the "Snackwell phenomenon." As with Nabisco's tasty low-fat cookies, consumers may be so blinded by the health claims that they lose track of how much they eat. "I just saw a swimmer today who had two bars before practice, and another afterward with a full breakfast," says Kristine Clark, Penn State's director of sports nutrition. "She's 15 lbs. overweight, and she doesn't know she's doing anything wrong...
...people spoke of eclipsing Roger Maris and the corporate types spoke of rebuilding downtown areas with shiny new old-time baseball arenas. No more cookie-cutters! More ballparks with character; with nooks and crannies and doodads and gobblygooks and plush seats and waiter service for RJR Nabisco's senior executive vice president in charge of bureaucracy...