Word: nailed
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...perfectionist," says a former employee. "He applies this rule to people as well as products and advertising." Revson pays attention to the smallest details, often spends weeks working out the right name or the exact shade for a new lipstick or nail enamel, personally selects models and approves their clothing. He even had his employees' telephones tapped to make sure they were doing their jobs right...
...Revson moved to New Hampshire with his family, and, after graduating from high school, went to Manhattan's Seventh Avenue to work in a relative's textile business. He picked up savvy about fashions, learned many a lesson in feminine psychology. Revson noticed that women's nail polish was poor, unimaginative, and marketed as if it were kitchen paint. He decided to cash in on this failing by setting up his own business when he was only 25, got Chemist Friend Charles Lachman (represented by the L in Revlon) to turn out new attractive enamels...
Housecleaning? One way to nail the schools is to insist on residence requirements; the proprietors would run if any student showed up to meet his teachers. New York and Arkansas, which require one year of residence for a correspondence-school degree, are little plagued by the problem. In contrast, easygoing Colorado, Delaware and Indiana are hangouts for fake schools with a thriving trade in India, Pakistan, Burma and Egypt...
...position in daily traffic jams, unheard of a few years ago. But outside Addis Ababa, 90% of Ethiopia's people are illiterate farmers, some of whom still live in a barter economy where 2 Ibs. of hand-picked wild coffee will fetch one fingernail's worth of nail polish. As a result of these feudal economics, 180 million acres of the world's richest farm land lie fallow in Ethiopia, despite periodic famines and a growing trade deficit. Foreign aid at best merely sugarcoats Ethiopia's deep-seated economic woes...
With polio on the rise and proportionately more paralytic cases in 1959 than in any year since vaccinations became general, the National Foundation determined to nail down the vaccine's effectiveness. Last week it announced the encouraging results of a check on the year's first 624 cases in which detailed vaccination histories were available. Of the 4.9 million children under five (the most susceptible age group) who had received no Salk shots, 298 got paralytic polio, for a rate of 6 per 100,000. Of the 10.4 million who had had three or more shots, only...