Word: namath
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Dates: during 1960-1969
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...interview some months ago, pretty Peggy Fleming, queen of the figure skaters, was deploring the low caliber of today's folk heroes. "Look at Joe Namath," said the Olympic champion turned Ice Follies star. "He's a mess." Last week Peggy made a guest appearance on Namath's syndicated TV show-and melted like an icicle in April. "Gee, I think he's great," Peggy gushed afterward. "He seems to have so much fun." Joe, by all appearances, was equally impressed. "Say, Peggy," he ventured, with a confident grin beneath his latest Fu Manchu...
Boston frustrated Joe Namath and the Jets early in the game with an unusual defense created by coach Clive Rush to stop Namath, the quarterback, from racking up long yardage on his passes. It worked in that he completed only ten passes for 115 yards, but the Jets gained over 200 yards on the ground...
Accordingly, we Americans tend to run through great numbers of short-lived heroes at a colossal rate. In recent years we have used and used up Ernest Hemingway, Otis Redding, a string of Kennedys, Joe Namath, Bob Dylan, Malcolm X, even George Plimpton (for God's sake). It is next to impossible to survive as a culture hero: you either die or you are exposed. (Or, in the saddest cases, both...
...opening-week guests were Mets Pitcher Tom Seaver and the latest star of Broadway's The Great White Hope, Yaphet Kotto, whose name Namath mispronounced even though he had inked it phonetically on his palm. Most of the interrogation and badinage revolved around Joe's booze-and-broads approach to athletic training. Namath suggested that they drop the subject when he spotted Mrs. Seaver in the audience...
...McCurdy, like Joe Namath, knows that when cockiness is defeated, one looks like a buffoon. It would be a mistake to expect him to take unnecessary chances...