Word: namee
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...Waiting for the Sunrise He was born Lester Polsfuss (the family soon simplified the name to Polfus) in Waukesha, Wis., 18 miles west of Milwaukee. Encouraged by his mother, he learned piano, guitar and harmonica. His curiosity led him to all sorts of precocious experiments, like poking new holes in player-piano music to make new melodies, or, at 13, disconnecting a console-radio speaker and attaching a phonograph pickup. He bought his first Gibson guitar, an L-5 acoustic, which he promptly electrified. In local performances, he wired his guitar to radios stage right and left - voilà, stereo...
...Paul had thought that Summers, schooled in country, would not feel at ease singing the jazz-inflected pop he wanted to play. But he finally decided that his domestic partner could be his professional one. For a two-star act, she needed a name nearly as short and simple as his; thus Mary Ford. They hit immediately: five Top 10 hits ("Tennessee Waltz," "Mockin' Bird Hill," "How High the Moon," "The World Is Waiting for the Sunrise" and "Whispering") in nine months. From August 1952 to March '53, they scored five more Top 10 hits ("My Baby's Coming Home...
...Wearwolf will use the phrase as a brand name for an international line of preppy clothing, beginning with men's wear selling for prices ranging from $160 for shirts to $495 for sport coats. The clothes will not bear a Harvard logo or shield, but will include crimson trim around button holes and zippers as well as the "Harvard Yard" brand on the neck label and the hangtag, according to Wearwolf Executive Vice President Jeffrey D. Wolf. Many of the line's clothes are named after buildings around the Harvard campus, he said. For example, shirts will be called Yenching...
...Peter Bebergal, associate officer for use of name and trademark at MIT, said he believes the practice of earmarking licensing royalties for financial aid is commonplace among schools, including his own, which he said uses the proceeds for financial...
...very easy to be critical," he said. "It requires no effort and no thinking." Later, he said that "the wave of interest has just been really fun," and that the publicity has been good for the brand. He said that a line of prep clothing bearing a "Harvard Yard" name did not run the risk of being elitist. "I think it would be aspirational," he said. When asked about student criticisms, he said that the line "is not geared for students, and is not being marketed to students...