Word: napolitan
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...seen was the Alaska election in 1968, when Mike Gravel, then a relative unknown, challenged Incumbent Ernest Gruening in the Democratic primary. On a Saturday a week before the voting, a poll showed Gruening ahead 2 to 1. On Sunday, a heavily promoted film, prepared by Political Consultant Joseph Napolitan, ran on television. On Monday, a new poll showed Gravel ahead, 55 to 45. He then won by that margin...
...shape images on paid political commercials insist that the voter has an adequate protection against their arts in the appearance of the candidate on television news shows, interviews and debates. "We don't have to show the warts," Joe Napolitan says. "They'll come out in the unpaid. The paid and the unpaid are different." There is some validity to the claim, for instance, that the display of Senator Joseph R. McCarthy's demagogic qualities is an example of television's ability to reveal the truth about...
Permanent Minority. After Shafer won the governorship in 1966, Joe Napolitan, a gifted political manager who had worked for the Democrats, inspected his party's hardening arteries and concluded. "The Democratic Party in Pennsylvania is ready for a major reorganization." Progress since Napolitan's critique has been nil. Former Governor George Leader observes that his party has shown "no sense of urgency" in coping with its problems...
...pollsters entree to far more lucrative market research), private pollsters work for candidates much as augurs labored for Caesar. No longer sure of his personal instincts, the modern politician has upgraded the pollster from the rank of technician to that of campaign tactician. Says a leading pollster, Joseph A. Napolitan: "Polls never won an election, but you can win an election with what you do with your polls...
...better year to play David. The late Representative William Green's once-smooth Philadelphia organization had turned increasingly fractious under Democratic City Chairman Francis Smith. It broke down when it backed State Senator Robert Casey, 34, a Scranton attorney, for the gubernatorial nomination. Shapp, guided by Joseph Napolitan, a J.F.K. pollster in 1960, mercilessly-derided Casey and exalted his own independence by calling himself "the man against the machine...