Word: napstered
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Dates: during 2000-2009
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Bertelsmann insists the process will be "transparent"--that is, users won't know it is happening. But it would quickly rewrite the regulations of Napster, imposing rules on the relative anarchy that now exists. Napster would probably hand out different keys for different fees. Pay one fee, and you get to listen to some music. Pay more, and you get to keep the music by burning it onto...
Will this solve all of Napster's problems? Not by a long shot. There is still a major technology issue. The appeals court wanted Napster to develop a way of sorting through the music files and identifying the ones that are copyright-protected. It's in the works, says Barry. This traffic cop, he says, will most likely examine file names and check them against the titles of protected songs. The court, however, recognized the limits to Napster's ability to police its site...
...Napster hopes to survive, it is going to have to develop some new screening technology fast. Late last week the company and Bertelsmann announced that they have begun to do just that. They have devised a new form of digital-rights management architecture that will, for the first time, let Napster keep track of--and impose restrictions on--music shared over its system...
...architecture is the key to an ongoing transformation. The two companies have been working for several months to develop a new Napster--some are calling it Napster II--that will operate as a pay-subscription service. The idea is to take the company legit by charging subscription fees of, say, $15 a month, part of which will then be passed on to performers and record labels. The new technology could give Napster the control over its system that it needs to make Napster II a reality. Andreas Schmidt, president and CEO of Bertelsmann's eCommerce Group, calls it "the most...
This building block, which may be in place as early as this summer, would change the Napster experience markedly. When a user sends out a music file over the system, it will be "wrapped" in a protective layer. The layer will be a digital lock, similar to the encryption that keeps credit card numbers secure on the Internet. To open the file and get at the music, another user will need a digital key provided by Napster...