Word: napsterizing
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Lofty allusions to copyright sanctity and public morality from both sides cannot hide the fact that the metaphorically big, fat, slow RIAA got outrun by the agile Napster in this technology race. Simply put, no major record label website puts so much music online. No major record label site is as easy...
Undoubtedly, part of Napster's appeal is the free music it offers. But an even bigger attraction is that Napster actually works--easily in fact. Napster is streamlined, straightforward and self-explanatory. Napster puts power in the hands of the consumer--power to access an incomparable selection of MP3's, power to choose precisely which songs to download, all with amazing speed and ease...
...without a doubt, the Internet technology that permits the average computer user to swap files online--all types of files--is here to stay. The Wall Street Journal turned Napster into a verb this summer when it ran the headline, the "Napsterization of Movies," referring to the web site Scour, a site whose users swap compressed movie files. Music files, movies video games and even needlepoint patterns are being shared online...
...read that right, needlepoint patterns. The Los Angeles Times ran a piece last month about the "Napster-like" swapping of patterns online. Evidently, needlepoint enthusiasts scan their paper patterns into their computer and save the file to a common spot on the web. Fellow stitchers print out the file, a copyrighted pattern they normally would have bought in a store...
...rise of sharing copyrighted materials online is indicative of big business's failure to keep pace with the American consumer. Napster-esque sites are not a symptom of the moral decay of Americans. Big business, learn from what Napster has shown you: We, the American consumer, want to buy our goods on the Internet without a big hassle. We want lots of selection, not lots of logging in and user names. And we want it quickly, and at a fair price...