Word: nascar
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...Helen M. Stevens ’11 loves NASCAR...
...Rudy Giuliani. In fact, the former Arkansas governor is clearly relishing the fray, as he did in the YouTube debate. "You notice I didn't jump in the middle of it, I was more than willing to stand back and enjoy the show," said Huckabee, who then added a NASCAR analogy. "When you've got several cars on the track and to get to bumping each other, there's a good chance that one or both of them are going to run or bump each other off the track or disable their vehicles. What you want...
...NASN programming contains something Europeans need in order to jaw knowledgeably with displaced Yanks: the motormouthed color commentary from the ESPN, Fox Sports, CBS, MSG and Raycom networks, which Schwartz says gives Euroviewers "the local San Francisco, L.A. or Detroit background and feel." Good luck handling that NASCAR drawl...
...surpassing espn's 93 million subscribers in the U.S. The last person to call such an ambitious shot may have been Babe Ruth, but NASN executives say they've tapped into a growing demographic of European sports fans who no longer consider American baseball, football, college basketball or even NASCAR exotic distractions between soccer games. "The world is flattening out, and we're seeing there's really a large number of people in Europe who have developed an affinity, enthusiasm and knowledge of U.S. sports," says Amory Schwartz, co-founder and ceo of NASN. "These aren't just people wearing...
...managing to coax nobility out of their quests for martial arts fame. Spike TV brags that seven live UFC fights on its channel in 2007 have, on average, attracted more young men in the coveted 18-34 demographic than other sports on cable like basketball, baseball, football, hockey and NASCAR. As ultimate fighting gained legitimacy, it created stars out of Tito Ortiz, Chuck "the Iceman" Liddell and Couture...