Word: nascars
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Dates: during 2000-2009
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Welcome to the NASCAR Nation, where a trip to the market may soon seem like two laps in the Cracker Barrel 500. Shifrin says he's done $1 million in sales this year and has 160 cars on the road draped in the same clear-vinyl ads you see on buses. Most of the cars are in the San Francisco area, where drivers get as much as $400 a month, but Shifrin has business in 11 cities and an online registry of 23,000 people who want in on the deal...
DIED. LEE PETTY, 86, three-time NASCAR champion, winner of the first Daytona 500 and patriarch of a four-generation racing dynasty that includes his famous son Richard; in Greensboro...
...Mike Armstrong, the CEO of AT&T, or the raging fire of IBM's Gerstner. But Levin's brainpower, delivered first from a pedestal as Time Warner's strategist and futurist, has commanded the board of directors' attention. And so have his flameouts, riveting in the same way a NASCAR wreck is--all wheels, fire and smoking rubble. His track record, after all, includes half a dozen spectacularly costly crashes. Among them: TV-Cable Week ($47 million), a TV-information service called Teletext ($30 million) and, most famous, the Full Service Network in Orlando, Fla. (in excess of $100 million...
...ZEFF and ED GABEL, our graphics director and associate graphics director, began working on the NASCAR-inspired gatefold guide to the primary season (see page 47) late Wednesday, with only Gabel's rough sketch in hand. Over the next 48 hours they exhausted themselves layering the charcoal drawing with loads of realistic, and fun, details. "The idea," says Zeff, "is to take information that people might find boring and make it as engaging as possible." To spice things up, Zeff and Gabel added small touches, like the POW/MIA sticker on McCain's racer and gold lettering on Forbes' chauffeur-driven...