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...Central show announced that he will ask his loyal fans to donate money to the U.S. Speedskating team, whose largest commercial cash sponsor, Dutch bank DSB, just went belly-up. (Colbert snarkily referred to DSB as "Deposit Savings in Bong.") In exchange for the publicity and potential revenue, Colbert Nation logos will be stitched onto the suits of both long-track and short-track skaters during World Cup competitions before the Olympics. Right now, the long-track team is preparing for a competition in Berlin, while the short trackers are in Montreal for a meet. "We are scrambling like crazy...

Author: /time Magazine | Title: Colbert to the Rescue: Can He Save U.S. Speedskating? | 11/3/2009 | See Source »

...unique sponsorship opportunity, and you know what? It's going to be fun." The market price for sponsorship logos on speedskating suits is $100,000. Colbert will get a logo on the leg and hood of the long-track skaters; on the short-track athletes, the Colbert Nation mark will be stitched on the leg and chest. "A bit embarrassing that our leadership couldn't secure other sponsors three months before the Olympic Games," short-track star Apolo Ohno wrote to TIME in an e-mail. "But BIG UP's to Stephen Colbert for his willingness to help...

Author: /time Magazine | Title: Colbert to the Rescue: Can He Save U.S. Speedskating? | 11/3/2009 | See Source »

...about the right to high-speed Internet? On Oct. 14, Finland announced plans to ensure that its 5.3 million citizens have access to a 1-megabit-per-second broadband connection by July 2010 and a 100-megabit-per-second connection by 2015. Government officials say Finland is the first nation to make broadband access a legal right...

Author: /time Magazine | Title: The World | 11/2/2009 | See Source »

...track to pay employees a record $140 billion this year. Andrew Hall, a star trader at Citi's commodities unit Phibro, made headlines for what could be a $100 million payout. "Frustrating," said White House chief of staff Rahm Emanuel with a sigh, appearing on CBS's Face the Nation...

Author: /time Magazine | Title: Brief History: Executive Pay | 11/2/2009 | See Source »

...have speculated the stalemate could mean political fallout for the relatively new Prime Minister, but Rudd told reporters in Townsville on Nov. 2 that he plans to stay the course. "This is a very hard area for government, but our job is to implement a responsible policy in the national interest," he said. It's just unclear which part of the nation he is referring...

Author: /time Magazine | Title: Asylum Seekers Stuck in Indonesia-Australia Standoff | 11/2/2009 | See Source »

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