Word: navistar
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Dates: during 1985-1985
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...merged into LTV Steel. Other conversions occur because executives are looking for a new style. Zenith Radio sought to be up-to-date by becoming Zenith Electronics. International Harvester, a truck manufacturer that was near bankruptcy two years ago, plans to change its name this year. It may become Navistar, evoking an image of starry skies instead of cornfields. A heavy truck by any other name, however, is unlikely to be sweeter...