Word: nbc-red
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Everybody followed the action on radio-which everybody was talking about more and more. The infant NBC-Red Radio Network delivered Amos n' Andy into Dixon living rooms at 6 every weekday night. Radio was such a captivating novelty that even Reagan's maiden effort as sportscaster rated a review in the Davenport Democrat and Leader. He narrated-for $5-Iowa's loss to Minnesota, 21-6, before some 10,000 spectators who had paid $2 to $3 and got rained on. Gushed the critic of Reagan's play-by-play: "His crisp account...
Vallée's new show (Thursdays 9:30 to 10 p.m. E.S.T., NBC-Red) is a sort of historical tour de farce, with incidents of the dead past reconstructed to include Vallée, ex-Prize Fighter Slapsie Maxie Rosenbloom and guest players. Last week, for the Ides of March, Rudy was Caesar, Una Merkel Calpurnia, and Maxie one Slapsimus Maximus, a Caesarian stooge. In Rudy's Rome the WPA built the Appian Way, and Caesar avoided assassination by putting the Ides of March off till the vacated Thanksgiving date. Not Grade A to date, the show...
...outshone by Griffin, Shinola shoe polish also took to the air last Saturday (10 to 10:30 a.m. E.S.T., NBC-Red) with Play Actor Burgess Meredith (a radio serial alumnus) in a weekly series called Lincoln Highway. Last week's pedestrian episode along the famed 3,400-mile, coast-to-coast road was a low-budget It Happened One Night, whose boy-girl hitchhikers fall in love in a barn near Valparaiso (Ind.), instead of in a tourist cabin...
...close second to a perverse but inanimate object -the saucy ventriloquist's dummy known as Charlie McCarthy. At the 1939 finish, Charlie (Chase and Sanborn Hour) had an estimated 27,000,000 Sunday-night listeners: Jell-O's Jack Benny, an hour earlier on the same NBC-Red network, 24,000,000. Beginning Jan. 7, Standard Brands pared the Chase and Sanborn program to a half-hour, saving some $7,500 in airtime charges, plus salaries of Hollywood fixtures like Dorothy Lamour, Don Ameche...
Last week Alec Templeton Time (NBC-Red) was the up-and-comer of the new 1939 radio shows. In two months it had won some 6,000,000 listeners. Blind, brilliant Alec Templeton's charm is no secret; his musical lampoons spare nobody, from his keyboard come chuckles for all. Once he put on an accent like Music Master Walter Damrosch's, piano-lectured theme by theme on Three Little Fishies. He embroiders five-note themes tossed up by audiences until they sound like Wagner. His Bach Goes to Town, a swing classic, is now part...