Word: nbc
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Dates: during 1940-1949
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University Theater (Sat. 6:30 p.m., NBC). F. Scott Fitzgerald's This Side of Paradise...
Last week, Morgan was on the air at a new time with a new sponsor, Bristol-Myers (Wed. 9 p.m., E.D.T., NBC). The ingredients were familiar: Morgan burlesquing high-flown documentaries; Morgan being badgered by bustling stooges. Biggest surprise was Morgan's respectful treatment of his sponsor and his super-generous mention (96 times) of the sponsor's name and products. As a reformed bad boy, Morgan is not necessarily funnier than before, but he might last longer...
Milk Bottles. In eleven years, Chicago's hulking, six-foot-two Dave Garroway, 36, has traveled from NBC page boy, amateur astronomer, Navy ensign and staff announcer-to broadcasting eleven hours a week over Chicago's WMAQ. On each of his four radio and TV shows Garroway exhibits a somewhat different facet of his extravert personality...
Berkshire Festival (Sun. 4:35 p.m., NBC). All-Mozart program. Conductor: Serge Koussevitzky...
...NBC Symphony (Sun. 8:30 p.m., NBC). Gladys Swarthout in songs from South Pacific and Carmen...