Word: nbc
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Dates: during 1970-1979
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...seats are filled-it may be a sellout, though ticket prices go up to $ 100-the contest will still attract the largest crowd ever to attend a tennis match. ABC, UPI which paid about $750,000 for the TV rights (compared with a mere $50,000 NBC put up to cover this year's Wimbledon tournament) will broadcast the event live in prime time. Bobby likes to call it "the match of the century and the battle of the sexes." Obvious as his hyperbolic propaganda has been, it has caught...
...addition to that live interview, NBC will give some time to A.M.A. views during an upcoming documentary on hospital costs and malpractice. The network also gave the A.M.A. a list of organizations that have shown What Price Health so that the A.M.A. can offer them its president's interview as an addendum. For its part, the A.M.A...
...compromise left both parties publicly satisfied, but it also left unanswered some serious questions involving broadcast journalism. If the A.M.A. was at least partly right in its complaint, why did NBC wait eight months to do anything about it? Can a 15-minute interview so long after the original program really correct any errors for the audience that watched the first program...
...perhaps most important-why did NBC allow sloppy reporting on the Kristen Knapp case to undermine what was generally a serious and courageous report on a very real national problem...
...live program five hours a night five times a week and recording a sixth show. His new station, WNBC, reaches 37 states at night. Meanwhile he is continuing a syndicated package heard on 1,453 stations. For a change of pace, he flies back to L.A. to appear on NBC-TV'S weekly rock series Midnight Special. In the new movie American Graffiti he plays himself -rather well, in fact. WNBC imported him to compete with WABC's Bruce ("Everybody is my cousin") Morrow, the reigning rock jockey of New York nighttime radio. WNBC's ad series...