Word: nbc
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Dates: during 1980-1989
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...athletes. The network that carries the Games can usually count on huge worldwide audiences and hundreds of millions of advertising dollars. As an added bonus, viewers tend to go on watching the network's shows for months after the competition ends. Last week the International Olympic Committee announced that NBC had won the rights to the 1988 Games in South Korea by agreeing to pay the Seoul Olympic Committee at least $300 million. If the Games generate enough ad revenues, the network could pay as much as $500 million...
...million minimum that NBC agreed to spend was well above the $225 million that ABC paid to broadcast the 1984 Los Angeles Games but far less than the $600 million that the South Koreans had been seeking. The 1988 price reflects the eleven- to 14-hour time difference between the U.S. and Korea, which means that some of the most popular events will not be seen live by a large part of the world audience. NBC hopes to have better luck with the broadcasts than it did in 1980, when a U.S.-led boycott of the Moscow Games resulted...
...Beverly Hills Cop soundtrack, and her performance at the Live Aid benefit was one of the show's high points. In addition, she has a new album, Patti, out, just finished another, taped an HBO special for next year and did an hour-long variety-show pilot for NBC that will air next month. The survivor's secret? "I never tired," she says. "I got stronger. It's time for real women to get up front." Lead on, lady...
Many Americans appear to be suffering from the "too" syndrome when it comes to athletic activity. They claim they are too busy, too old, too sick, too tired. Or that exercise is too boring. Steve Friedman, executive producer . of NBC's Today show, is unrepentantly indolent. "I'm one of those who believe people in New York should rent motorcycles to ride to their cars," he proclaims. "I see the joggers out there, in the rain, in the snow, and they all look so unhappy. If I have to do that to live to 80, I'd rather...
...Security forces rounded up four retired generals, including Kriangsak and Serm Na Nakorn, former Armed Forces Supreme Commander, along with 15 other officers and seven labor leaders. They also reportedly put out a warrant for the arrest of a tank commander said to be responsible for the deaths of NBC Cameraman Neil Davis and his sound technician William Latch during the coup. Another seven soldiers and cashiered Colonel Manoon Roopkachorn, who is believed to have masterminded the aborted rebellion, are still at large. Prem instructed a team of police investigators to work "day and night" to bring the culprits...