Word: nbc
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Dates: during 1980-1989
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...range costs: transferring editorial headquarters from New York City to Washington and financial operations to Nashville; spending $10 million on satellite hookups to save on telephone transmission; marketing computer services to newspapers. To work on the credibility problem, Ruhe and Geissler recruited executives William Small, a former president of NBC News, and Max McCrohon, a former chief editor of the Chicago Tribune. While cutting administrators, U.P.I, has added 20 news and eight photo bureaus and more than 50 editorial staffers, and beefed up its broadcast news-wire service...
...with Bo Derek in Tarzan, the Ape Man (1981) exuded an unmistakable animal magnetism. So now TV's trend venders have bestowed their ultimate accolade on Mr. Smith, 12: a show of his own with his name featured in the title, no less. In the NBC comedy series premiering this month, the 4-ft., 165-lb. orangutan plays a superintelligent primate who works for a Government-funded think tank in Washington, D.C. "Although physically still an orangutan, he has the mental capabilities of an Einstein," explains Mr. Smith Co-Creator Ed Weinberger. "Because of that, he becomes a valuable...
Filling the endless hours of their schedules without too much duplication is an expensive proposition for both channels. Paul Klein, the outspoken former NBC executive who heads the Playboy Channel, estimates that he needs at least 100 films annually to satisfy his audience. In the next year, 36 of those will be made-for-Playboy movies, with budgets of up to $1 million each and titles like Black Venus. The Disney Channel will spend at least $100 million on new programming during its first lg three years. President James Jimirro, a ten-year Disney veteran, has nearly 20 shows...
...Your NBC sources are wrong about who was responsible for the change in format of the TV news anchor at the network. I never lobbied for a change in my arrangement with Roger Mudd on Nightly News. The change was initiated by NBC News management...
...best news in ages is that Tom Brokaw will be the sole anchor for 30 minutes on NBC News. Only one thing could be better, Brokaw for 60 minutes...