Word: neils
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Dates: during 1950-1959
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...totally unprepared for Korea; austere George Marshall, who had to work mightily to pick up Johnson's pieces; able Robert Abercrombie Lovett, who found that even-handed patience was not nearly enough for the Pentagon; and blunt Charles Erwin Wilson, whose experience remains most meaningful of all to Neil McElroy...
...head-to find out which they prefer, and why. Advertising studies tell Procter & Gamble whether Tide will sell better if it is white, blue or green, whether another ounce of Joy for the same price will pay for itself in increased sales. As P. & G.'s advertising chief, Neil McElroy was death on guessing about such matters. "I don't want opinions," he said repeatedly. "I want facts...
Largely because of the impetus Neil McElroy gave to research and development, about 70% of Procter & Gamble's income last year came from products that did not exist a dozen years before. Overall results of the McElroy regime: Procter & Gamble's net sales doubled, moving over the billion-a-year mark, and P. & G. twice won awards from the American Institute of Management as the best-run company...
...Neil McElroy became Cincinnati's No. 1 civic participant, belonging to everything from the Community Chest to the opera association (as well as the Rookwood Historical and Philosophical Society, a bigwig, poker-playing group). In 1950 McElroy's public spirit took him to a luncheon for the president of Columbia University, who needed $25,000 to help finance Columbia's American Assembly, a series of conferences on public issues. After Columbia's president explained the project, McElroy asked him to "wait around for a few moments while I nail this thing together." On the spot...
Free Hand, Sure Touch. Neil McElroy's great advantage is that he has clear and specific authority for cleaning up the Pentagon mess. A few weeks ago President Eisenhower called him in and told him to get the job done-no matter how. Said the President of the U.S.: "You have a free hand...