Word: neiman
(lookup in dictionary)
(lookup stats)
Dates: during 1960-1969
Sort By: most recent first
(reverse)
...Neiman-Marcus' carrying case for Mom's contact lenses; Tiffany's sterling vermeil decorative rose...
...selling touch was matched by his talent for promotion and advertising. He instituted the annual Neiman-Marcus fashion design awards, which draw top designers from New York and Paris to the heart of Texas to show their originals. In his self-appointed role as the omninventoried merchant prince, Marcus window-shops Europe with his camera in search of ideas, on one trip spotted a French silk housecoat that he copied this year in chinchilla. Price: $7,950. "We haven't sold any yet," he admits, "but we've had a couple of inquiries. I like...
...pays his help well; a few Neiman clerks, working on commission as well as salary, can earn up to $25,000 a year. In return Marcus demands that they be unfailingly polite no matter how uncouth the customer may seem. He likes to remind them of the cotton-smocked girl who once came in straight off her father's farm. Papa had just struck oil, and Daughter spent $10,000 to outfit herself in style, including shoes for her bare feet...
Marcus married a Neiman salesgirl, Sportswear Buyer Mary Cantrell, in 1932. Today they live at No. 1 Nonesuch Road in a modern house jammed with paintings, books and sculpture. A civic booster, he promotes Dallas with almost as much zeal as he does his store, works on everything from the Chamber of Commerce to the Symphony Society. But he likes nothing better than discovering things to sell. Once when a woman asked for a dress in a certain shade of buff yellow she had seen in a painting, Marcus had a fabric dyed to order in New York, made...
Though it draws the biggest promotional splash, the carriage trade is only a small fraction of Neiman-Marcus' business. "We are geared to sell the oilman," says Marcus, "but even more, the oilman's secretary." Still, it is the very special sale that pleases him most. In one working day last week, Marcus came up with the gift for the "man who has everything, including a hangover," and sold a portable oxygen tank. Another customer who wanted "something new" got a watch specially made without numbers (it had only a single black dot). And then, of course...