Word: network
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Dates: during 1960-1969
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...thinks Barbra Streisand is "the major star to come on the horizon in the last five years." So last week, after an arduous courtship of her and an all-out battle with rival suitors, the network was happy to announce a ten-year marriage contract...
...make her television appearances exclusively theirs, the network gave Barbra $5,000,000 and the longest-working contract in television history. She can do as-little or as much as she likes, and she has that favorite clause -prized more in the concept than in the execution - giving her "artistic control...
...microwave technique, however, puts TV Cable under the jurisdiction of the Federal Communications Commission-and the FCC recently ruled that TV Cable must delay any network program for up to 15 days whenever requested to do so by the Johnsons KTBC-TV. The FCC has a general rule providing such protection for local stations against competition from microwave importation of outside programs. In this case it rejected the argument that KTBC-TV did not need such protection because it already monopolized all three networks and has a financial interest in Capital Cable...
...numbers game" system of covering elections, in which networks vied with each other to see who could hire the most poll watchers, reached an apogee of absurdity in the California primary. In small precincts, three "reporters" often found themselves struggling to see over the shoulder of one kind old lady counting votes. It was too silly and needlessly expensive. Last week the three networks and the wire services agreed to set up a joint Network Election Service that will di vide the chores, pool the results, and present the same vote count to a viewer no matter what channel...
...will have spent $25 million on news coverage-triple their 1960 expenditure. Justification is the cash value of prestige. "It's an intangible," says NBC Executive Vice President William McAndrew, "but sales people say that our news image definitely makes sales for the whole network schedule...