Word: network
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...past few months, the Web titan has been looking for new partners. It has teamed with Intuit to enable small-business owners to manage Google ad campaigns, partnered with eBay to offer "click-to-call" ads that connect online shoppers to sellers, joined with MySpace to supply the social network's search and advertising, and helped MTV distribute video clips with ads tacked...
...days after terrorists toppled the World Trade Center in 2001, Vice President Dick Cheney said the U.S. would have to "work ... the dark side" in order to destroy Osama bin Laden's network. Just what the dark side could mean became clearer last month when George Bush suddenly announced that 14 suspected al-Qaeda terrorists had been shipped from mysterious overseas locations to the U.S. detention center at Guantánamo Bay, Cuba. It was the first White House confirmation of a secret CIA-operated network of overseas prisons, places where unorthodox methods of interrogation were not unknown. "Were...
...they agree that unfair or badly communicated management decisions create a workforce rife with anxiety, anger and rumormongering. "I would be very cautious about anyone viewing one factor as a key to what ails all organizations," warns Wharton management professor Sigal Barsade. "Life and organizational life are a complex network, very multicausal...
...reason for Utah's MLM success seems again to stem from the church. Nature's Sunshine became the first to go that route back in 1975, and Mormons--trained in door-to-door evangelism through compulsory missions--proved natural salespeople. "The church provides a network--a real plus factor for MLM companies," says Rory Mahony, general manager of Nature's Way, which sells through health-food and vitamin shops. Under direct-sales plans, independent reps earn commissions for items they sell but also receive payouts by recruiting others to become distributors. The bigger one's network, the better...
Though wildly successful, the MLM business model has opened supplement companies to a persistent complaint: the stuff doesn't work as claimed. Because independent marketers are not scrutinized by the Food and Drug Administration (FDA), the business has long been criticized for pushing unwarranted claims through its network of sellers. "While you have the FDA breathing down your neck about what your company can legally say, distributors like Bob and Mary can tell their friends whatever they want," says Dan Hurley, author of the forthcoming exposé Natural Causes. He writes that aside from fish oil, vitamin D and a handful...