Word: networks
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Dates: during 1930-1939
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...illegal enterprise. Although Mr. Campbell has yet to convict indicted Publisher Annenberg of evading income taxes, illegal trafficking with gamblers, etc., the wire companies agreed to hang up on Annenberg services throughout the U. S. At that point a Federal judge persuaded Attorney Campbell to let the network stay in operation three more days while he heard arguments. This week thousands of bookies, millions of betters wondered what now. Said an employe of one racing sheet: "Tell 'em not to worry; they'll get their tips. You had prohibition, but you got your whiskey, didn...
...oddest messmates. Oddest of these for a Roosevelt to be hobnobbing with is a Chicago adman named Hill Blackett, mainly famous for having guided Alf Landon's campaign in 1936. The Blackett advertising agency, Blackett-Sample-Hummert, Inc., does the biggest business in radio: mostly sobby, low-cost network serials plugging household helps, headache remedies, beauty aids, etc. to U. S. housewives...
...networks generally restrict these serials to daytime hours, reserving the night air for classier stuff. Recently B-S-H tried to place transcriptions of some of its cheaper CBS and NBC serials, like Stella Dallas, Backstage Wife, etc. on small stations for night-time broadcasting. One prospect was Elliott Roosevelt's 24-station Texas State Network. But when Elliott and Blackett tried to get permission to take transcriptions of the shows off NBC and CBS wires, they got a royal runaround...
Thereupon Elliott tried a bold stunt. He offered to hire many of the existing MBS coast-to-coast wire circuits for two hours a night, 8-10 EST. The answer was No. So last week Elliott went to work on an even bolder enterprise-a brand new national network...
Obstacles. First job of any new network is leasing point-to-point A. T. & T. circuits, which cost basically $8 a mile for a month of 16-hour radio days. A. T. & T. seldom has an oversupply of coast-to-coast circuits. Network men on the outside withheld judgment on TBS's prospects until they could find out: 1) whether TBS could get wire lines; 2) whether the business it had lined up would warrant an annual outlay of $800,000 to $1,000,000 for lines; 3) whether it could keep enough important stations in line to survive...