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Dates: during 2000-2009
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...followed by The Tonight Show in 1954. But by the 1970s, many of NBC's other TV offerings had foundered: local affiliates were defecting to competitors CBS and ABC, which were proving deft at luring away younger audiences. The company was bought - again - by General Electric in 1986; the new owners quickly shed NBC's remaining radio operations in part to avoid (you guessed it) antitrust concerns...

Author: /time Magazine | Title: NBC | 12/4/2009 | See Source »

...network itself places a consistent fourth in the ratings, making Comcast's job a turnaround one. Its potential plans? Possibly a name change (Comcast Entertainment is rumored) but also an increased emphasis on broadening TV's scope beyond the box itself. Comcast is a cable company, interested in "finding new ways to sell viewers media," according to TIME's James Poniewozik. That means an increased emphasis on online media (NBC owns a share in the Web streaming service Hulu) and the network's cable channels. By most indications, Comcast doesn't plan to tinker with the network's programming...

Author: /time Magazine | Title: NBC | 12/4/2009 | See Source »

Step 2: Diagram Your Day To lay the groundwork for change, job-crafting participants assemble diagrams detailing their workday activities. The first objective is to develop new insights about what you actually do at work. Then you can dream up fresh ways to integrate what the job-crafting exercise calls your "strengths, motives and passions" into your daily routine. You convert task lists into flexible building blocks. The end result is an "after" diagram that can serve as a map for specific changes. (See "Out of Work in America...

Author: /time Magazine | Title: Hate Your Job? Here's How to Reshape It | 12/4/2009 | See Source »

...counsel managers to influence workers through incentives, job-crafting focuses on what employees themselves can do to re-envision and adjust what they do every day. Given that according to the Bureau of Labor Statistics, it now takes the average job seeker more than six months to find a new position, it's crucial to make the most...

Author: /time Magazine | Title: Hate Your Job? Here's How to Reshape It | 12/4/2009 | See Source »

Step 3: Identify Job Loves And Hates By reorienting how you think about your job, you free yourself up for new ideas about how to restructure your workday time and energy. Take an IT worker who hates dealing with technologically incompetent callers. He might enjoy teaching more than customer service. By spending more time instructing colleagues - and treating help-line callers as curious students of tech - the disgruntled IT person can make the most of his 9-to-5 position. (See TIME's special "Planning for Retirement...

Author: /time Magazine | Title: Hate Your Job? Here's How to Reshape It | 12/4/2009 | See Source »

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