Word: newscasting
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...past few weeks, however, he taped all three news shows in order to compare what each was doing. Zoglin believes that despite the pressures of the marketplace, all three major networks produce basically serious and responsible news broadcasts, yet "NBC has probably moved further away from the traditional newscast, and its success is causing everyone to sit up and take notice." Zoglin's story reflects his--and this magazine's--continuing interest in the way news organizations are coping with the challenge of attracting viewers or readers...
...decision, in retrospect, was a no-brainer--made easier for NBC by the fact that it had two sister cable channels, MSNBC and CNBC, continuing the O.J. stakeout in Santa Monica, California. But the decision had particular resonance for NBC. The network's evening newscast has faced similar--if less momentous--choices night after night for the past several months, and has come down, more often than not, on the opposite side: bypassing or downplaying traditional Washington stories in favor of news, trends and features from the heartland--plus a liberal dose of O.J. The strategy has worked...
Brian Williams, one of NBC's rising stars, was anchoring the channel's hour-long evening newscast Wednesday night when reports began filtering in about an aircraft exploding off the coast of Long Island, New York. It was one of those defining moments for a TV news organization: trying to make sense of a big breaking story from the first sketchy information without making a fool of yourself. MSNBC won the initial bragging rights: it aired the first bulletin on the crash a full eight minutes before CNN did. After that, however, 16-year-old CNN proved more resourceful...
...male stripper to help illustrate his talk on censorship at a conference organized by Murdoch. A number of top executives--among them ex-CBS News president Van Gordon Sauter and longtime CBS News executive Joseph Peyronnin--came and went after that, and plans changed just as often. An evening newscast was being considered, then it wasn't. A prime-time magazine show, Front Page, went on the air, then was canceled. A late-night news show was put in the works, then abandoned...
Servicing those local stations with news footage was a priority starting in the early '90s. "There was a conscious decision made that we would not produce at the network level a national newscast," says Paul Amos, who ran the Fox News Service from 1991 to 1993. "Rupert and [former Fox chairman] Barry Diller felt strongly that the hallmark of Fox News would be locally produced programs with assistance at the national level." Amos' staff did no news gathering but acted essentially as a distribution service, gathering stories from overseas suppliers and from Fox-owned stations in the U.S. and feeding...