Word: newsreel
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Dates: during 1930-1939
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...Senate Post Office Committee the ornate caucus room in the Senate Office Building was packed and running over with a crowd that left no one in doubt as to his popularity. Senatorial secretaries deserted their desks, streaked through the hallways, tried to elbow their way inside. Lights glared while newsreel cameras waited. Senators basked in more publicity than they had had in months. Promptly at 10:30, bareheaded and wearing a grey suit without a vest, Col. Lindbergh strode in amid a thunder of applause. He shook hands with Chairman McKellar, sat down stiffly in a red leather chair, flipped...
...minutes later he sat at the same desk with the same bill before him. Secretary Morgenthau, Governor Black of the Federal Reserve, Professor George ("Rubber Dollar") Warren, Governor Harrison of the New York Reserve Bank and Professor James Harvey Rogers looked gravely on. Cameras clicked and newsreel men cranked as the President made motions with a pen. Thus did the U. S. get pictures of what the signing of the Gold Reserve Act of 1934 did not look like...
When U. S. newsreel men asked Generalissimo Chiang to let them film from his U. S. planes the actual bombing of defenseless Chinese villages some months ago he did not hesitate. In many a U. S. cinema house this week U. S. citizens are watching the bombs explode...
...selling, best-known mascara in the world, Maybelline, an absolutely harmless, non-smarting eyelash darkener that contains no dye or aniline derivative, we have suffered untold damage to our old established business by the ambiguous publicity given out concerning the Tugwell bill. In a recent issue of the Paramount Newsreel, Professor Tugwell told a truly appalling tale of injuries caused by a poisonous preparation, but neglected to give its name as "Lash-Lure" or to state that it was a dye, merely calling it an eyelash "beautifier," and concluding his speech with the dreadful remark, "This is the kind...
...reports of injury caused by it." Considering that Maybelline has been used consistently every day by millions of women in all parts of the world for over 16 years, this last statement was indeed complete exoneration of our product. However, it did not reach the millions who heard the newsreel speech, therefore, you will realize with what relief and satisfaction we read your discriminating account of the Tugwell propaganda (TIME, Dec. 4), knowing that the real facts in the case would reach your many intelligent readers...