Word: newsstands
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Constantly shifting like the tumbling specks of color in a kaleidoscope, are the bright covers of magazines dotting a newsstand. Nearly every month some magazine disappears-perhaps several. But their passing discourages new ventures no more than human death affects the birth rate...
Throughout the U. S., 2,875 Western Union offices were primed to handle orders, relay them to TIME'S publishers the same night, dispatch newsstand copies to callers...
...Sept. 26 issue p. 26 under Cinema The Night of June 13 you neglected to mention that Clive Brook as John Curry purchased TIME at the newsstand. Think this should have gone under "good shots...
When the publishers of McCall's talk about Depression they mean 1919 when "the wolf wasn't at McCall's door; it was 'way inside.'" Newsstand sales were around 20,000. Advertising for the year was only 209,000 lines. Into McCall Co. as president then came William Bishop Warner, now also chairman of American Woolen Co. One of his first acts was to lift the lid of the editorial budget. For the next twelve years McCall's zoomed. Its lineage last year was 7,718,000, sixth in rank...
...assume that no matter what day of the week you chose to mail TIME, there will be kicks. In my case there is the following kick: TIME may be bought on Saturday morning on any Los Angeles (or Hollywood) newsstand, yet my subscription copy never arrives until Monday...