Word: nfl
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Dates: during 2000-2009
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...NFL were a stock, it would command a high P/E. It has a predictable cash flow, great cost control, good management and an insane demand for its product. But as Bowlen points out, none of that is of any interest to Broncos fans. "They couldn't care less if I make a dollar or $10 million. All they care about is winning the Super Bowl." Maybe the NFL should print a warning label on its tickets: Customer satisfaction not guaranteed...
Innovations, from PVI's range rainbow to computerized plays etched on the screens to ever more intimate camera angles, are only enriching the NFL's small-screen legacy. Television thrust football, more than any other pro-sports league, into the national psyche when in the 1960s NFL commissioner Pete Rozelle negotiated deals with the networks to beam his game, just once a week, into living rooms across the country on fall and winter Sunday afternoons. The sport has maintained its allure ever since: Fox and CBS each average more than 19 million viewers a week for their Sunday games, placing...
...Little League, has 20,000 coaches. At most, 200, or 1%, are women. And only one high school in America--George Washington in New York City--has a female head football coach. This isn't shocking, given that few girls actually grace the gridiron. Still, the National Football League (NFL) is eager to address the shortage, starting with moms like Bolds-Jackson in New Orleans...
...this fall the NFL brought veteran high school coach Jerry Horowitz to the city to teach Football 101 to 33 females, a group that included cops, teachers and stay-at-home mothers. After 16 hours of training, the women ran 12 practices for 12- to 15-year-old boys and a few girls taking part in the league's Junior Player Development program...
...NFL plans to expand the program to women in all 31 of its cities in the next two years. Baltimore, New Orleans, New York City, Miami and Pittsburgh are set for 2005. Will the lessons take hold and actually bring a significant number of women into the ranks? Some are skeptical. "It ain't going to happen," says Carol White, the only woman ever to coach Division I college football. "They would have to change society first," says White, an assistant at Georgia Tech in the late 1980s. "It's not an antiwoman thing. Most women just...