Word: nickel
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Dates: during 1960-1969
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...York's afternoon papers already sell for a dime. The four morning papers still sell for a nickel, but the pacesetting New York Times, anxious to keep the Herald Tribune from developing into a healthy competitor, will raise its copy price only as a desperate last resort. As for newspaper ad rates, they are dangerously high, in a period when the newspapers are getting more of a run than ever from magazines, radio...
...eliminating overlapping lines, yards, offices and work forces. "This is a great forward step." said Chairman James M. Symes of the Pennsylvania, which is driving toward merger with the New York Central. Stuart Saunders, president of the moneymaking Norfolk & Western, which is cooking up a merger with the Nickel Plate, said he was "very much encouraged...
Blue Chips Up. Market professionals particularly liked the quality of the stocks that paced last week's rise. Gains of three points or more were made by blue chips such as A.T. & T., Allied Chemical, International Nickel, Union Carbide, Westinghouse Electric. "The market has the best leadership you can have," said Gerald M. Loeb, partner in E. F. Hutton & Co. Bradbury Thurlow, of Winslow, Cohu & Stetson, figured that the upward swing "is a little too big for a false start." He calls the current market a "baby bull," and expects that it will get added nourishment when the mutual...
...course, the food really is just the same (although prices have been jacked about a nickel an item), and the staff is just the same, but one must lament that the curious compulsion to glow with chrome which has already ravaged so many of the Square's eateries has now extended itself to the one place that was always comfortably ugly, and expansively comfortable...
...competitiveness of childhood ("Every boy wants a Remco toy"). Inevitably, the most heavily used selling themes turn on three aspects of existence that particularly fascinate Americans: youth, sex and romance. Pepsi-Cola, once typed in the public mind as a sweet, cheap drink ("Twice as much for a nickel, too'',), almost certainly owes much of its upsurge of recent years to being recast as the product "for those who think young.'' Marlboro cigarettes, which had previously sold mainly to women, broadened their appeal when tattooed he-men began to puff them in the pages...