Word: nickelodeons
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...input. In A Passion to Win (Simon & Schuster), by Sumner Redstone with Peter Knobler, we go to school alongside one of the best. Redstone, a Boston nobody, took over his father's fledgling movie-theater operation and built it into Viacom, a global entertainment powerhouse with brands including MTV, Nickelodeon, Blockbuster, CBS and Paramount. This is his remarkable story, from a childhood in the tenements to star lawyer and relatively late in life, business icon...
...Latino producers, the diversity controversy provided brief entree. To a point. Jeff Valdez, producer of Nickelodeon's The Brothers Garcia, says he began to get calls from networks that had blown him off before. "So I pitched three shows and never got a return call," he says. "Now they can say they met with a real Hispanic and move on with their business...
...fact, one of the few lights for Hispanics on English-language TV is children's TV, especially Nickelodeon, which has two Hispanic family sitcoms, The Brothers Garcia and Taina. And Nick's Dora the Explorer, a cartoon for small children with a Latina heroine and a smattering of Spanish, also runs on CBS's Saturday morning, where it has proved...
...University of Michigan, show that kids in two-parent families spend more time with Mom and Dad than kids did 20 years ago. But much of that time is spent on activities like shopping or watching TV together. In a survey conducted last year for TIME and the Nickelodeon channel, 24% of kids felt their parents showed little or no interest in what they studied at school. Says Kim Joiner, a technology consultant at Conway Middle School in Louisville, Ky.: "It's very popular to say we have a problem in education, but it's not very popular...
...generation after generation of Americans. To the gold seekers of 1850 no less than to the desperate migrant Okies of the Depression, to the wannabe actress on the bar stool in Schwab's as to the migrant lettuce pickers from Mexico and the Jewish kid getting into the nickelodeon business, California signified hope, plenty, release and transcendence. It was the New World's New World. "That's why I can hardly wait/ Come on and open up that Golden Gate/ California, here I come...