Word: nielsen
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Dates: during 2000-2009
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...problem is we take in information from a website differently than we do from a sheet of paper. "The online medium lends itself to a more superficial processing of information," says Jakob Nielsen, a Web-usability expert who has written a dozen books on how people interact with technology. "You're just surfing the information. It's not a deep learning...
Consider the way we read online. By tracking people's eye movements, Nielsen figured out that our focus moves around the screen in an F pattern. We start scanning horizontally, but pretty soon we're dropping down to see what else is there. By the time we're halfway down a Web page, we're tuning...
...Nielsen counters that nature might allow a small number of Higgs to be produced by the Tevatron, but would prevent the production of the large number of particles the LHC is anticipated to produce. He also acknowledges that Higgs particles are probably produced in cosmic collisions, but says it's impossible to know whether nature has stopped a great deal of these collisions from happening. "It's possible that God avoids Higgs [particles] only when there are very many of them, but if there are a few, maybe He let's them go," he says...
...Nielsen and Ninomiya's theory represents one side of an intellectual divide between particle physicists today. Contemporary physicists tend to fall into one of two camps: the theorists, who posit ideas about the origins and workings of the universe; and experimentalists, who design telescopes and particle accelerators to test these theories, or provide new data from which novel theories can emerge. Most experimentalists believe that the theorists, due to a lack of new data in recent years, have reached a roadblock - the Standard Model, which is the closest thing the theorists have to an evidence-backed "theory of everything," provides...
...Nielsen concedes, "We have very little data, so theorists are going their own ways and making a lot of theories that may not be very plausible. We need guidance from experimentalists to make the theories more healthy...