Word: nielsen
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Dates: during 2000-2009
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...number of Woods' alleged paramours reaches double digits, doesn't this potentially reckless behavior become news? Can you ignore the sensational story rocking your game with a straight face? Woods' sponsors aren't completely looking the other way. According to Nielsen Co., no Woods ads have aired since shortly after the scandal broke. And Pepsi announced that it would drop a Gatorade drink that pays homage to Woods, though the company insists the move was planned before the scandal arose. (See the top 10 sports moments...
...website. An entire industry, awkwardly known as search-engine optimization (SEO), has grown up around getting prominent placement on Google, Yahoo!, Bing or one of the other search engines. This jostling for ranking will only get more intense: in October 2008, there were 7.8 billion Internet searches, according to Nielsen; in October 2009, the number had risen to 10.2 billion. And 66% of all those were Google searches, which is to say that two-thirds of all the information supplied to Internet users goes through the same door. (See the 50 best websites...
...News organizations particularly value high placement, since it translates into potential ad revenue. But Examiner.com, though rated by Nielsen as the fastest-growing Internet news site in the U.S. in August, does little actual journalism. It is not a news organization so much as a network of more than 24,000 individuals throughout North America, known as Examiners, each of whom cover a particular geographic or subject area. With that many correspondents, no beat goes uncovered; along with Examiners for world news there are those for fanboys, auto-brokers, celebrity cars, drinking games and doll-collecting, to name...
Perhaps that past era has returned. Physicists have a new theory regarding the Large Hadron Collider—and contrary to your initial suspicions, it has less to do with particles and more to do with destiny. According to renowned scientists Holger Bech Nielsen, of the Niels Bohr Institute in Copenhagen, and Masao Ninomiya, of the Yukawa Institute for Theoretical Physics in Kyoto, perhaps free will is not as scientifically sound a concept as our modern philosophy so makes...
...survey conducted by Nielsen, 59% of consumers indicated they planned to shop at least once at Amazon during the holiday season, says Ken Cassar, a Nielsen analyst...