Word: nielsen
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Perhaps that past era has returned. Physicists have a new theory regarding the Large Hadron Collider—and contrary to your initial suspicions, it has less to do with particles and more to do with destiny. According to renowned scientists Holger Bech Nielsen, of the Niels Bohr Institute in Copenhagen, and Masao Ninomiya, of the Yukawa Institute for Theoretical Physics in Kyoto, perhaps free will is not as scientifically sound a concept as our modern philosophy so makes...
...survey conducted by Nielsen, 59% of consumers indicated they planned to shop at least once at Amazon during the holiday season, says Ken Cassar, a Nielsen analyst...
...problem is we take in information from a website differently than we do from a sheet of paper. "The online medium lends itself to a more superficial processing of information," says Jakob Nielsen, a Web-usability expert who has written a dozen books on how people interact with technology. "You're just surfing the information. It's not a deep learning...
Consider the way we read online. By tracking people's eye movements, Nielsen figured out that our focus moves around the screen in an F pattern. We start scanning horizontally, but pretty soon we're dropping down to see what else is there. By the time we're halfway down a Web page, we're tuning...
...Nielsen concedes, "We have very little data, so theorists are going their own ways and making a lot of theories that may not be very plausible. We need guidance from experimentalists to make the theories more healthy...