Word: nielsens
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Dates: during 1950-1959
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...hours just before show time. The news budget is restricted to five or six items, and which man takes the lead depends entirely on whether the best story is in Huntley's territory or Brinkley's. What they turn out ranks high not only with Nielsen but also with official Washington. Asked by a survey agency last August to name their favorite news program, members of Congress gave Huntley-Brinkley Report top rank (32.8% v. 16.1% for the second choice, ABC's John Daly). In a personal note, Viewer Dwight Eisenhower told Huntley that his telecasts...
...figure based on the Nielsen rating...
...Keeshan, and his secret is that he talks softly to the kids, tells them what makes the world tick, with the same fizzless, unexcited manner that NBC's Dave Garroway uses on their parents. (In the same time slot. Kangaroo consistently matches or beats Garroway in the Nielsen ratings...
...Sciences-National Research Council, and used by the U.S. armed forces, the mouth-to-mouth revival method is both the simplest and the oldest known to man. It returns to favor after years of reliance on such awkward physical maneuvers as the Shafer prone-pressure system and the Nielsen back-pressure, arm-lift method. Neither of these gets as much air into a victim's lungs as simply breathing into them after clearing the mouth, throat and windpipe of obstructions. For rescuers who cannot stomach direct contact with a person who may be dead, a plastic tube is already...
...Latest Nielsen ratings: Gunsmoke (40.1), Wagon Train (38.3), Have Gun, Will Travel (35.7), The Rifleman (34.0), Maverick (32.9), Wyatt Earp (31.8), Zane Grey Theater (31.1), Wanted, Dead or Alive (30.6). Only nonwesterns in the top ten: Lucy-Desi (34.9), Danny Thomas...