Word: nielsens
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Dates: during 2000-2009
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...This book deserves a spot on the desk of every executive who worries about his company's reputational risk. The author, head of strategic services at Nielsen Online, tells tale after tale of angry consumers whose gripes were magnified a thousandfold through online postings, message boards, YouTube and even the mainstream media when a seemingly ordinary dispute spiraled. In one notable consumer revolt in 2005, media pundit Jeff Jarvis used his popular blog BuzzMachine to chastise Dell founder Michael Dell on the quality of the company's laptop and customer service. A legion of other dissatisfied customers piled...
...have other motivations for its new acquisition - particularly on the Web and in digital broadcasts. While consumers have little reason to type nbc.com into their browsers, The Weather Channel's site attracts some 40 million unique monthly visitors, according to Nielsen Online. The merger could help drive new traffic to NBC's other digital content. What's more, The Weather Channel, which is currently owned by Landmark Communications, has a brand-new $60 million state-of-the-art, high-definition recording studio in Atlanta, from which it can produce digital broadcasts both for television and the Web. Viewers can also...
...over the first model. For one thing, Apple's new gadget is nearly twice as fast as its predecessor at loading Web pages, and even faster at running video, which is crucial for the porn industry. About a third of iPhone users watch video on their phone, according to Nielsen Mobile, which is nearly 10 times the number that watch video on other cell phones. Three out of four iPhone users are men with above-average incomes, and iPhone users spend heavily on entertainment. More than a third of iPhone users shell out more than $100 on phone and data...
...What was in 2005 a general Danish consensus to stand firm is crumbling as the stakes rise. Margrethe Vestager, leader of the opposition Social Liberal Party, said Denmark should look towards "dialogue rather than conflict." Referring to "the government's xenophobic agenda," Holger K. Nielsen of the Socialist People's Party said, "Things have gotten out of control. We must discuss whether we have to constantly get involved in places where we are most hated...
Among DTC ad makers and drug companies, the Nasonex bee, created by ad giant BBDO, is something of a celebrity. (A version of the Nasonex bee ad was the most remembered new drug ad of 2007, according to IAG Research, a subsidiary of Nielsen.) In one version of the ad for the prescription allergy nasal spray, a cartoon bee - sometimes voiced by Antonio Banderas - flies around the screen discussing his own allergy problems, then, after a spray of Nasonex, the bee returns to a flower, saying he is "a changed...