Word: nielsens
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With mobile devices and Internet video affording a wider menu of viewing options and the dismal economy forcing people to hunker down at home, Americans are watching more television than ever before. According to a Nielsen report, the average citizen tuned in to 151 hours of TV per month during the fourth quarter of 2008, up from 145 the previous year...
...transition hasn't been exactly silky-smooth. The FCC has been blanketing the media with warnings, but there are still about 8 million steadfastly analog households out there, according to Nielsen, and the government has already run through the entire $1.34 billion it had set aside for those converter-box coupons. (There's a limit of two per household, and they expire 90 days after they're issued.) The situation is bad enough that it has actually become a presidential transition issue: on Jan. 8, John Podesta, Obama's transition-team co-chair, sent a letter to Congress asking...
...draw a rising share of holiday purchases. But with the credit crunch and financial meltdown contributing to the massive pullback in spending, will Cyber Monday be an Internet boom or bust? "I would say bust," says Jon Vincent, founder of BlackFriday.info, an online-deal site. Analyst Ken Cassar of Nielsen Online is little more optimistic. "Cyber Monday will likely be disappointing," he says...
...true that shoppers intend to spend a larger share of their holiday dollars online this year, with 36% of consumers saying they will spend half their shopping budget on the Web, up from 32% last year, according to a Nielsen Online survey. But overall budgets have shrunk, as tapped-out consumers have grown increasingly anxious about the economy. As a result, people are trading down in the stores they frequent and the number of items they buy. Case in point: the most popular product seen on BlackFriday.info's shopping lists was Wal-Mart's Batman and Spider-Man pajama sets...
...running gag that Malone isn't a "real" moviemaker because he does documentaries. "Nobody likes documentaries," somebody says. "But many people find them restful." As it happens, Fahrenheit 9/11 earned more at the domestic box office than any movie David Zucker has directed. And though Grandpa Nielsen's closing argument is that "It turned out that people actually wanted to see movies that show all the good things about America," An American Carol hasn't exactly broken box-office records. After 30 days in release, it's earned about $7 million. The Bill Maher anti-God documentary Religulous, released...