Word: nielsens
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...remotely Trek-inspired followed. Then came conventions: panels, huckster-rooms filled with interstellar trinkets and Federation paraphernalia, speeches by the high priests of Trekdom, trivia quizzes and singalongs and most important, the inevitable all-night parties, frequently featuring "Blog," a rare nectar imported to Holiday Inns and Sheratons across Nielsen-land by the viciously mercantilistic spice barons of Aldebaron IV. And whenever the fans met (for ten solar cycles), they gathered on weekends in huddled masses in dimly-lit hotel corridors. partying, discussing, earnestly analyzing, wearing garish buttons and proclaiming their bizarre beliefs before wearied maids, bellhops and addled television...
...that's what Christmas is all about, isn't it? Television lives off the advertisers and advertisers live off the Christmas season. And since Christmas does not come during the "sweep" weeks--the times when the Nielsen ratings determine the prices for advertising time--the networks just let loose with every possible angle to lubricate the wallets of its viewers...
...Tehran's Mehrabad Airport. A producer in Iran estimated that each futile entry attempt cost $16,000. ABC's Dyk was later given an on-the-spot promotion to the rank of network TV correspondent, and the ABC World News Tonight ratings jumped by two full Nielsen points, or about 1.5 million households, over the previous two weeks. Moaned a rival producer in Tehran: "They milked it good." The Iranians eventually eased their entry restrictions, and each network soon had more than 20 staff members in Iran. Said CBS Producer Keith Kay: "We used to cover the Viet...
...network TV season has been marked by a surprisingly close ratings race, the absence of a new hit series and the inability of Charlie's latest Angel to recite dialogue. In November, the doldrums come to an end. This is sweeps month, when the networks play the Nielsen game for keeps. Suddenly the air waves are flooded with heavy-ticket movies: Dog Day Afternoon, The Omen, Oh, God! Hit shows, from Dallas to Little House on the Prairie, offer expanded episodes; flops go into temporary or permanent hibernation. The competitive fallout can be severe. On the sweeps' first...
...Father Dunleavy, whose fanatical cult takes over the transatlantic luxury liner Festivale and holds its passengers hostage for $70 million in ransom. Like Jones, Dunleavy is said to be charismatic, sexy and demonic, but ABC is too smart to cast the role with an actor who might offend a Nielsen family. Instead, Dunleavy is played by Telly Savalas, whose bland manner and leisure suits make him seem more like a Las Vegas maitre d' than a satanic killer...