Word: nielsens
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...well together that U.S. Star Dick Savitt says: "They may well have been the finest father-and-son team of all time." In the winter of 1957, the Woods won the quarter-finals of the men's doubles at the national indoors by beating Irv Dorfman and Kurt Nielsen. That was a big one. "I saw during that match that Sid had a chance some day of becoming an international player," says the father. "I was jabbering away at him during the match, and he finally said, 'Shut up, Dad. I think I get the message...
...back to the U.S. embassy. No one could say when their plane would be ready to leave, and every passing minute increased the possibility of a news leak. The two men were spirited into the ninth-floor apartment of the embassy's air attaché, Colonel Melvin J. Nielsen. Embassy electricians were ordered to do phony "maintenance" work on the front-entrance elevator to keep it temporarily out of commission and discourage visitors. It was twelve hours later before the men finally got off the ground and headed for Amsterdam. They had barely left before President Kennedy made...
While viewers whose taste buds function even moderately well are finding this year's television diet more dyspepsiant than ever, last week's Nielsen ratings (for the two weeks ending Dec. 4) reported a total listenership of nearly 26 million homes per minute, granted all three networks the first simultaneous rise in years. CBS, with a 4% increase in audience size over the same period last season, retained its lead with a nighttime Nielsen of 20.1. ABC, registering an impressive 15% gain, nearly closed the gap with a 19.2 rating. NBC, Huntley-Brinkleymanship and all, dropped into third...
...necessarily carry the best shows, and that what the industry really needs is not a quantity but a quality rating service. At midseason the top ten shows were once again practically the private preserve of gunslingers. Although NBC's Wagon Train topped the sorry heap with a 36.9 Nielsen, CBS grabbed off seven of the next nine places, with Gunsmoke, Have Gun, Will Travel, a Red Skelton special, Dennis the Menace, Rawhide, Andy Griffith and Perry Mason. The only challengers: ABC's The Untouchables and 77 Sunset Strip, in fifth and sixth positions...
Although NBC showed up poorly in last week's Nielsen ratings, it could find some consolation in color. While the network continued to expand its color coverage, including everything from Macbeth to Jack Paar, RCA reported that "although black-and-white TV sales dropped 7%, color television showed the sharpest rise of any consumer product on the market-up 30% over 1959." Possible threat for next season: a color western, with all that blood in living (or dying...