Word: nielsens
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...fragmented by competing standards, and a far smaller number of people under age 30 have mobile phones because of credit-rating problems. Yet Nicolaj Nielsen, a consultant for Strand Consult, sees changes ahead that bear resemblance to the Korean model. By year's end, Verizon, which also uses CDMA technology, is expected to offer a service that combines EV-DO's higher speeds with BREW's programmable technology. "Verizon's adoption of the brew virtual machine platform is expected to revolutionize the U.S. mobile data market," Nielsen says. And to further emulate South Korea's formula for success, the company...
...their pictures. Of the 300 who did, 10 made it into the August issue, now on sale. While most scandal veterans who disrobe for Playboy are already household names, having offered tearful press conferences or congressional testimony, chances are that few readers will have heard of CYNTHIA COGHLAN, CHRISTINE NIELSEN or CAREY LORENZO. But one thing is clear: from the looks of some of the naked torsos, it seems more than just Enron profits were inflated...
...been around since the mid-'80s but is only now developing into a broad cultural phenomenon. Major labels are scurrying to land emo talent, just as they once pillaged Seattle for grunge. Emo is heavier music for heavier times, and it's starting to sell too. According to Nielsen SoundScan, Carrabba has moved 175,000 copies of his album The Places You Have Come to Fear the Most--a phenomenal number for an independent release--and in April MTV taped a Dashboard Confessional Unplugged, the first time the network has unlocked the gates of its signature music show...
...Borys, the president of AC Nielsen EDI, predicts a $9 billion year for movies, up more than 10% from last year's record. As always, summer, teeming with bored teens willing to see films more than once, is blockbuster season, and this summer is almost certain to be the biggest one ever, thanks in large part to Spider-Man and Star Wars, which opens this week. At evenly spaced intervals throughout the summer, we'll line up for a handful of blockbusters. And unless you live in a city, they are pretty much the only ones you'll be able...
...channels have just reported their ratings for the first time, and according to Nielsen Media Research, Lifetime doesn't have much to worry about. Oxygen on average is watched in only 52,000 households in prime time, WE in 110,000. Lifetime averages 1.9 million homes. The newcomers have had trouble getting onto cable systems and are available in only about half as many households as Lifetime. But even in homes with all three, Lifetime triumphs in every demographic...