Word: nike
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Dates: during 2000-2009
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Large global corporations have, for the most part, assumed that responsibility. Nike, the athletic-apparel company, sources 78 million shoes from contract manufacturers in China and requires them, in writing, to meet Nike's standards, says spokesman Alan Marks. When the company recently decided to reduce its environmental impact by using a water-based adhesive in its shoes, Nike added layers of checks to make sure its contractors followed the new specs. Nike's product specialists developed a list of banned substances; there is systematic monitoring in the factory and quality control of the finished products. In some industries, like...
...Real change began four years ago with the arrival of German retail giant Metro Cash & Carry. Foreign companies are still barred from setting up multi-brand retail outlets in India (single-brand shops, such as Nike and McDonald's, are allowed), but Metro was able to start a wholesaling business and sell directly to mom-and-pop shops, hotels, hospitals and other companies. But because the law still forced Metro to buy produce through the mandi system, there was little chance for improvements. Then Metro convinced the southern state of Karnataka, home to high-tech hub Bangalore, to change...
Other notables include a pair of defensive backs. Collin Zych from Plano, Texas, has a twin brother who committed to the University of Texas, while John Fahnenstiel from North Muskegon, Mich. placed third in SPARQ (a measurement of speed, power, reaction, agility and quickness) rating at the annual Clemson Nike Camp last May. The SPARQ rating weighs and combines a player’s 40-yard dash, 20-yard shuffle, vertical jump and bench press into a single number intended to measure overall athleticism...
...college and graduate program is a breeding ground for the high-concept work that's dominating industrial design. Students study in departments with esoteric names like Man and Living and Man and Identity. But for a little real-world experience, pupils can collaborate on projects with companies such as Nike and Swarovski...
...bigger challenge for Nike will be figuring out where to make its next big bet, now that Tiger Woods has more than proved to be a smart investment. It won't have to look further than the fastest growing segment of the sport, female golfers. Nike Golf signed Michelle Wie to a reported $4 million to $5 million deal in 2005, and is launching a line of women's clubs next fall. "It's a dogfight," says Wood. "But in five years, we should be the leader in the business. I don't see any reason...