Word: nikes
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Dates: during 1990-1999
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...million Amount turned down by Mark McGwire to wear only Nike apparel while in uniform...
...federal advertising budget for an antidrug campaign that rivals the amount of money Nike spends on sneaker commercials may well make middle-class teenagers just say no. But it's unlikely to end the inner-city drug crisis. President Clinton, backed by bipartisan support, announced on Thursday a $200 million-a-year antidrug media campaign, launched with a TV ad depicting a teenager trashing her kitchen to illustrate the corrosive effect of heroin...
Through such fans Jordan has, according to FORTUNE magazine, added $10 billion to the economy. What makes him a perfect pitchman for absolutely anything (Nike, Gatorade, McDonald's, Oakley, Rayovac, WorldCom...) is that he wins. While his skills were once those of Baryshnikov, age and triple-teaming defenses have grounded him. So, like Sinatra after he lost his crooning voice, Jordan, with delimited skills, developed an even better game. Through practice, his fadeaway jumper, passing and defense are twice as good as when he started in the league. During the last seconds of the play-off series with the Pacers...
...will probably keep seeing him after he retires, his hypercompetitiveness perhaps leading him eventually to golf on the senior PGA tour, or at least the Nike tour (he's got to have an in there). Or perhaps he will be on the cover of FORTUNE again, only this time as the CEO he has been molding himself into. But even though 35 sounds too young to retire, it's old for an athlete, older for a shooting guard and ancient for the top player in the game. And, perhaps, just old. John Updike, who knows Phil Jackson, had his most...
...just the funny way they keep the time, or the fact that the first round alone is producing more ties than Father's Day. No, it's more than that. It's the nationalism, the fervor, the spectacle. The excessive drinking. The guys with one name. The Nike commercials...